iHeartMedia’s Lancaster radio stations specialize in effective advertising campaigns. Here’s what businesses say about working with iHeartMedia.
The Barn at Flying Hills
Thanks for including us in your Bridal Show on Sunday – it was great! Everything was very well organized, and we were thrilled with the number of guests who attended. It was genius to encourage brides to at least stop by at each vendor and to stay until the end of the event for the drawing. People who may not have visited our booth since they had already chosen their venue got to learn a little about The Barn and what we have to offer.
We look forward to participating again next year!
– Matt Shaffer
Tropical Smoothie Café
Just want to tell you. As we grow I deal with marketing representatives from basically everywhere. You are by far the best and I wouldn’t say that if it wasn’t true…..because in general, I hate marketing reps lol. Great job man!
– Jillian Woodruff
Piazza Honda
Piazza Honda signed on ot the iHeartRadio IAC program and was guaranteed that iHeart would sell 15 cars in an 8 week campaign. The campaign incorporated two email deployments, “scrubbed” against the dealership’s database as to reach new Auto Intenders supported with an on-air ad campaign on WRFY and WRAW and on each station’s digital audio channels.
At the end of the program, iHeartRadio contributed to 75 New Car sales. 5 Times more than what was guaranteed.
Piazza Honda re-signed for another campaign in the Fall 2017 and iHeartRadio, again, over delivered against the 15 car guarantee.
Integrity Staffing Solutions
ISS was WLAN-FM’s top spending client in 2016. The results of their campaign was so good, at times, they would have to cancel weeks due to an excessive amount of qualified applicants. In 2017, their annual spend was down, due to the success of the 2016 campaign; their client had retained a pool of dedicated employees and there were less positions to fill.
Lancaster Dodge Ram Fiat
We are very pleased with the results of our advertising campaign with FM 97. We can always tell when we are on the air as our floor traffic and phone leads tend to increase. Likewise, when we are not on the air, traffic tends to soften a bit.
We really appreciate the level of service we receive from Kathy Steinbaecher and look forward to a long and successful relation with Kathy and her station.
– Dean Pugiliese, GM
Maguire Nissan
In Feb 2017, Matt began using WLAN-FM for his Lebanon, PA dealership. Rick saw significant traffic increase at the dealership. Because of the success of the February campaign, Rick signed on each quarter to continue the flights on WLAN-FM and saw sales increase throughout the year.
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